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Net Promoter Score is an Integral Marketing Tool for Your Merchants
This tool is an integral way for your merchants to gain customers’ opinions and gauge their loyalty. Chances are as…
Four Ways to Improve Trust in the Financial Services Industry
According to the 2018 Edelman Trust Barometer, “2018 saw a stalled trust recovery for the financial services sector. Our data revealed six double-digit trust declines among the informed public segment, including a 20-point drop in the U.S.” We look at five ways to earn that trust back and grow your business.
Five Ways Online Video Can Benefit Your Business
Content marketing is integral to every business. Engaging your customer base can boost sales and increase revenue. At the forefront…
eCommerce is Growing but U.S. Shoppers Still Like Visiting Brick and Mortar Stores
Even though online shopping seems to be gaining popularity among the consumers and many brick and mortar stores appear to be struggling, physical retail is still dominant when compared to its online counterpart.
Looking Beyond PCI Compliance: More Ways to Increase Security
In the past few years, there has been a significant effort to curb debit and credit card fraud, especially through the integration of mobile and EMV payment processing. However, while these platforms tend to be effective shields against bogus payments, merchants should still seek to do more when it comes to ensuring they and their customers aren’t hit by fraud on a regular basis.
What is PCI Compliance and How Does it Affect My Business?
The PCI DSS (Payment Card Industry Data Security Standard) is a set of standards that are put in place to ensure that all companies accept, process, store, and/ or transmit cardholder data (i.e., credit card information) in the safest possible manner. The PCI DSS is run by the PCI Security Standards Council, which is an independent body founded by the five largest credit card companies.